If you'd like to hear Greenelines on audio, please visit charismapodcastnetwork.com. You might also find a few other Christian podcasts of interest.
As Jesus was teaching His disciples at the Last Supper, "He said to them, When I sent you without purse or bag or sandals. Did you lack anything?"
They said "nothing."
He said to them, "BUT NOW," let him who has a purse take it and also a bag. And let him who has no sword sell his garment and buy one.
All of us have our "but now" moments. We can become comfortable in the way we do things and then the season changes and we find ourselves in a "but now" moment.
As in our Christian walk, marketers must not become comfortable in their ways of doing things. This is especially true when revenue is slowing. Something needs to change.
Our ways are not His ways. As a marketer, I pray to be led by the Holy Spirit. When I pray that prayer, I must be prepared to accept what might be a radical change.
There isn't an "old school" or "new school" way of doing things. There is only today's school.
Stay fresh. Pray for daily bread.
Market in the Spirit.Dr. Steve Greene is the publisher and executive vice president–Media Group, Charisma Media. Sign up here for Dr. Greene's leadership e-newsletter.
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