People Are Looking for You

Is your message easy to find? (Getty Images)

"I once was lost but now I'm found."

My message was once lost in the noise of "me-too" product claims and offers. The louder I yelled, the less I seemed to be heard. I pushed messages a few times each year through mass media such as radio and television.

The problem with pushing any message through broadcasting is that I must compete with a crowd of messages and may never reach people who need what I have to offer.

I've learned how to become found. I developed a pull campaign. I publish content day after day and write to a very small group of people who resonate with the message I offer.

People didn't really find me; they found my message of hope.

When we publish content directed to a specific audience with identified needs, we will be found. The masses won't find me. They don't need me.

Your audience won't find you if:

  • You don't understand their need
  • You can't help them
  • You don't show up consistently
  • You don't build trust
  • You don't deliver what you promised

Come out from among them and be found.

If you need help being found, email me at drsteve.greene@charismamedia.com.

Dr. Steve Greene is the publisher and executive vice president of the media group at Charisma Media and executive producer of the Charisma Podcast Network. His book, Love Leads: The Spiritual Connection Between Your Relationships and Productivity, is now available.

Leaders, Dr. Greene wants to help you understand the spiritual connection between relationships and productivity. Read his new blog, Love Leads.

Get Spirit-filled content delivered right to your inbox! Click here to subscribe to our newsletter.

Dr. Steve Greene is now sharing stories, teachings, and conversations with guests who lead with love on Love Leads, a new podcast. Listen now.


Help Charisma stay strong for years to come as we report on life in the Spirit. Become an integral part of Charisma’s work by joining Charisma Media Partners. Click here to keep us strong!

Dr. Mark Rutland's

National Institute of Christian Leadership (NICL)

The NICL is one of the top leadership training programs in the U.S. taught by Dr. Mark Rutland. If you're the type of leader that likes to have total control over every aspect of your ministry and your future success, the NICL is right for you!

FREE NICL MINI-COURSE - Enroll for 3-hours of training from Dr. Rutland's full leadership course. Experience the NICL and decide if this training is right for you and your team.

Do you feel stuck? Do you feel like you’re not growing? Do you need help from an expert in leadership? There is no other leadership training like the NICL. Gain the leadership skills and confidence you need to lead your church, business or ministry. Get ready to accomplish all of your God-given dreams. CLICK HERE for NICL training dates and details.

The NICL Online is an option for any leader with time or schedule constraints. It's also for leaders who want to expedite their training to receive advanced standing for Master Level credit hours. Work through Dr. Rutland's full training from the comfort of your home or ministry at your pace. Learn more about NICL Online. Learn more about NICL Online.

Your Turn

Comment Guidelines
View/Add Comments
Charisma Leader — Serving and empowering church leaders