Courageous, the widely anticipated follow-up from a church in Georgia that made the hit movie Fireproof, will premiere in theaters nationwide later this week.
Set to hit your local cineplex on Friday, Sept. 30, Courageous addresses fatherhood through the lives of four police officers. Michael Catt is executive producer of the movie, and senior pastor of Courageous' film-making brothers Alex and Stephen Kendrick's home church, Sherwood Baptist Church, in Albany, Ga.
Boosted by grass-roots support and bulk ticket purchases from churchgoers, Fireproof made $33.4 million at the box office, despite a modest $500,000 budget from Sherwood Baptist. The top independent movie release of 2008, which starred Kirk Cameron as a firefighter who turns to God to save his marriage, has been credited with rescuing countless marriages.
Courageous has been heavily marketed to the faith-based community, especially pastors' screenings. The producers have created a ministry resource site, which includes clips, sermon outlines and small group materials, as well as multiple related products. Click here for more information.
A faith-based marketing firm, Lovell-Fairchild Communications has promoted Courageous through Charisma Media.