Dr. Steve Greene is now sharing his reflections and practical insights as a ministry leader on Greenelines, a new podcast. Listen at charismapodcastnetwork.com.


As president of the ministry my dad, Jimmy Evans, founded, I’ve been serving him for almost a decade. This year, we’re celebrating the 20th anniversary of MarriageToday, so I’ve been along for a good portion of the ride. From day one, MarriageToday has always focused on equipping the local church to succeed in the area of marriage. My dad, who has been a pastor for 30 years, frequently says, “The local church is the hope of the world.”

We sincerely believe that. We see our broadcast ministry as the “Air Force” in the battle to save marriage and the local church as the “Army,” with its massive supply of ground troops. We absolutely know that we can’t win this war without strategizing with each other.

For the last few years, one of our greatest tools for empowering churches to reach and teach couples in their churches and communities have been the simulcasts of our live marriage conferences. If you’ve used simulcasts, you know how easy they are to host. Tech-wise, all you need is an Internet connection and a viewing device. Simply put, you set up a “watching environment,” invite a bunch of people to come to a certain place at a certain time, and then sit back and relax while real-time, quality content is streamed to everyone sitting in the room.

Each year, we facilitate two marriage simulcasts. The most recent was broadcast live during Valentine’s Day weekend and drew 300 host churches nationwide plus people and churches from multiple countries around the world. We also gave couples the option to stream the event from the comfort of their homes. We had an estimated 60,000-plus people participate in this one event, both live and via simulcast.

Over the years of producing simulcasts, we’ve seen churches leverage our events in unique and effective ways. If you’re considering hosting a simulcast or just learning about them, consider these specific strategies to make the most of your event:

1) Launch spring and fall small groups. Simulcasts are often thought of as “one-and-done” types of events—it’s a great weekend experience, but what’s next? Churches that have used our simulcasts as kickoffs for their seasonal small groups have told us it makes a huge difference in couples’ participation and ministry follow-through. To extend the impact, MarriageToday provides curriculum kits as part of its simulcast package. A simulcast event that leads into a six-week, marriage-focused small group can be a powerful thing.

2) Think community outreach. We want the local church to be thought of as a place to find hope and healing for any marriage issue. A marriage enrichment event can get unchurched couples who want to fix their relationship not only in the door, but possibly in a future new members class. We promote all our events through our marketing channels, including our TV show and website, in the hope of driving couples to simulcast locations.

3) Address vital but “uncomfortable” subjects. Talk about sex? In church? The truth is that pastors don’t always want to (or even know how to) approach difficult and important subjects like sex, divorce, cohabitation or blended families from the pulpit. My dad is a gifted communicator and is excellent when it comes to delivering biblically based, sensitive information in a way that doesn’t alienate spouses or couples.

Our simulcasts are seen by groups as small as two couples all the way to audiences with multiple thousands in attendance. No matter your church size or budget, you can leverage simulcasts to minister to couples in your church and community. All you need is an Internet connection and a desire to help those who desperately need a stronger marriage foundation. We can win by working together.  

Brent Evans is the president of MarriageToday. He lives in Southlake, Texas, with his wife, Stephanie, and their two children, Kate and Reed.

Ministry Today Subscription Special - Subscribe to Ministry Today magazine today and get 12 issues (2 full years) plus Amplified Leadership, a free leadership book for only $24.

Order Life in the Spirit to actively grow your ministry in the power of the Holy Spirit. Your congregation will stay saturated in God's Word, learn to hear His voice, understand their purpose and calling and move into an active role in your ministry.

Your Turn

Comment Guidelines
  • Jentezen Franklin encourages church leaders to encourage their flocks to vote their values.

    Why We Must Count the Cost—and Vote

    There is a propaganda war that is raging in this country, and it is full of manipulation, lies, ...

  • Why did you choose the church you attend?

    7 Key Reasons People Choose a Church

    The real issue is not the intrigue of this research; it is what you and your church will do about ...

  • Have you ever had a cringe moment during your church announcements?

    The 7 Deadly Sins of Church Announcements

    Sometimes they just miss the mark, albeit unintentionally.

  • Some of these reasons for leaving the church are simply not plausible.

    7 Reasons People Leave Their Church During Crisis Times

    Some of the excuses are pretty extreme and, quite frankly, lazy.

  • The Key to True Power

    The Key to True Power

    Jesus overturned every worldly idea about power when He introduced the concept of servant leadership.

  • Praying for leaders

    Failing to Do This Can Spell Disaster for the Church

    And it has the potential to destroy many lives.

  • Many of these issues are self-inflicted.

    10 Poisons That Will Kill Any Church

    Here is why the churches that die from them do so by their own hand.

  • Graveyard

    An Autopsy of a Deceased Pastor

    There are eight common patterns to look for.

  • Do yourself and her a favor. Take the target off your pastor's wife's back.

    Why Pastors' Wives Have a Target on Their Back

    Here are three instances of what we are doing to the wives of God's servants sent to ...

Use Desktop Layout
Ministry Today Magazine — Serving and empowering church leaders