The last chapter of 2 Samuel reads somewhat like a page out of the Book of Revelation. It's got everything a good chapter in Revelation has: judgment, death and an "angel hovering between earth and sky, sword drawn and about to strike Jerusalem" (v. 16, The Message).
1. Remember "the who." They're not just a band, "the who" is also your audience. And if you don't have them in mind every second you're creating printed pieces, you're wasting time. When you put things in print, this is not the time to think about you, it's the time to think about them.
An organization's success depends on how aligned its workers are with the overriding mission. If your church struggles to find the right people for the right tasks, consider the "Know > Do > Treat" approach.