The rise of the Internet and mobile technology has ushered church communications into a new digital era. As a result, churches have worked hard to create a flawless user experience, engaged social networks and search engine-optimized websites. We’ve come far, but I fear we’ve left people behind. Meet the “unplugged.”
Despite popular belief, the unplugged are not just senior citizens, they are those in our pews who are not regularly visiting the web or aren’t socially engaged online.
So how do we keep up our online strategies while still caring for the unplugged?
I imagine communication as if it were a hub and spokes on a bicycle. A bike has two wheels (online and offline) and is capable of moving us forward. Just like using Facebook, Twitter, email and other tools to bring everyone back to your website, you can use platform announcements, posters, people, etc., to point back to one central hub with all your communication pieces.
Are you helping teens move beyond content into active obedience?
Blah. Blah. Blah.
Youth ministry has morphed into a never-ending conversation. Let’s face it. Those of us in youth ministry run from one meeting to the next planning, sharing, envisioning, describing—talking. If we got paid by the word, we would all be rich.
And now we have all sorts of seminars, workshops and conferences where we pay to hear others talk.
Too much talk and not enough action. I don’t think the early church was immune to this problem. First John 3:18 says, “Dear children, let us not love with words or tongue but with actions and in truth” (NIV).
Women by the thousands are flocking to conferences, seeking a fresh touch from God and answers to practical questions affecting their lives and ministries. Are they finding what they need?
My footsteps resounded as I walked down the long, concrete corridor toward the office of the founder and president of Crossroads Christian Communications. With each step came a reason to turn from my mission, but my heart would not allow my feet to stop. This meeting could not be delayed or omitted because of any personal anxiety, for it was fueled with a passion that came from the depth of my spirit.
My passion was to reach women with the good news of the gospel, unite them in their faith, motivate them to rise above an enemy called “average,” and spiritually fuel them to return to their daily lives with new vigor and excitement.
Note: This is the third of a three-part series about Christian marriages.
Here are some simple but effective steps you can take to strengthen your church’s ministry to marriages without increasing your staff or budget.
Create a system that frees and empowers leaders to do what they do best
I constantly remind our leaders, The sermon begins in the parking lot. By the time I stand up to deliverwhat is traditionally considered the message, everybodyin our audience has already received a dozen or moremessages. Many have already made up their minds as towhether they will come back the following week.
Thesame is true for your church. The quality, consistencyand personal impact of your ministry environments defineyour church. Whether you refer to them as classes, programs, ministries or services, at their core they are environments that involve a physical setting combined with some type of presentation.
Note: This is the second of a three-part series about Christian marriages.
There is nothing wrong with having a marriage class, seminar or retreat. We have them all. But a healthy marriage ministry will focus on strengthening marriages, not just fixing marriage problems.
I began to teach a weekly “couples class.” The title alone immediately attracted singles and the divorced. We found that the classic marriage class is designed to fix the problem marriages. I wanted more than that. So we send struggling marriages to the marriage class in hopes that they will get better, graduate and then get back to work for the church.
The very title “marriage class,” along with the predictable subject matter, often defines “healthy marriages” according to a series of dos and don’ts, steps and conditions and understanding one another's differences. After that, there is just getting through life with a new set of tools.