Winning the Hearts of Men





Creating a church culture that reaches African-American men


We must create a new culture within the church. This culture must attract black men without compromising God's standards and must provide a "safe haven" where these men can express themselves as they learn about God's plan for them and their families.

Jesus did not become like the world to save it, but He did speak in terms the world could understand. Here are some practical ways the church can begin to do that for African-American men.

  • Be masculine. Typically, our churches are perfectly designed to give us exactly what we have—pews full of women. Many offer little to stir the masculine heart, so men find it dull and unappealing. I am not saying that feminine things have no place in the church. But we need to balance feminine qualities with masculine ones. Each of our feminine activities and motifs should have a masculine counterpart.

  • Be approachable. Approachability needs to be a leadership-team effort that will reach more people and produce more leaders. When people see that the leaders are humble and welcoming, they will learn to follow their example

  • Be relevant. Consider Jesus: "He selected twelve of them to be his regular companions" (Mark 3:14, NLT). These were regular men, and yet Jesus invited them not just to follow Him, or to serve Him, but to share His life. They were pretty messed up when they started out and yet they were comfortable in His group. Jesus welcomed sinners and disciples in various stages of growth. We need to do the same.

  • Be exciting. Excitement can mean feeling cheerful joy (see Acts 8:8). Shouldn't we experience that in church? Church should awaken curiosity. We need to be open to the Lord's ways of adding entertainment, excitement and intrigue to our gatherings.

  • Be authentic. Christians who are real, transparent and truthful will draw even the most hardened sinners. Believers who can be honest about their past will be able to guide and encourage those who are struggling now. People need to not only understand how great it is to live as a Christian but to learn about the journey that got them to where they are.

  • Be modest. Modesty used to be considered part of Christian character; you were not supposed to show off what you had. At times it was taken to the extreme, and being spiritual meant being broke. This was completely counter-productive; pastors cannot lead effectively if they are in a constant state of need. Christians need to strike a balance by making wise financial choices and exercising restraint with their purchases.

  • Be considerate. I grew up with church services that lasted several hours and I understand that those kinds of traditions can be very hard to break. However, if we are going to reach men in particular, we must be more considerate of their time.

    I also recognize the value of wearing your "Sunday best" to show honor to God. But we must make sure that our effort to honor God does not discourage others from getting to know Him. If you don't have time to build a relationship with someone to lovingly help him with his attire, you certainly don't have time to criticize

  • Be courageous. Release your men for creative ministry! I have seen tremendous growth in my congregation as I have allowed the men to step out in their areas of gifting, passion and expertise. My ministry is only successful if it is being reproduced in others.

    MICHAEL A. STEVENS is the founder of University City Church in Charlotte, N.C., and a superintendant of the Church of God in Christ.

  • Comments   

     
    0 #9 Demetrius Robinson 2011-08-07 13:56
    African American men don't need anymore "targeting" by churches than any other "group" e.g. the disabled, addicted, divorced, deaf, collegiate, teens, etc... GOd wants us to seek the "Lost" with the Gospel of Jesus Christ and to provided ministry life that helps build Christ-like living among the members. If God has put any certain population/group on a ministry's heart, they should know it and follow it. It's sad and awkward when Caucasion Brethren try to minister out of dabbling interest, pity, self righteousness or self-allowed ignorance. God is always about relationship with people before "progress."
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    0 #8 R.C. Hollingsworth 2010-05-06 02:27
    I question the need to target 'men of colour' . There have been numerous surveys taken that highlight the absence of the fatherly figure in homes, especially in homes of people of colour. A more important issue is the place and the need of the father influence in the home. Yes, there is need for more men taking active roles of leadership in churches, but there is a great need for men of colour to take responsibility within their homes. This should be the starting point.
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    0 #7 Norman Dowe 2010-04-28 11:49
    I have a simple suggestion for getting black men back in church: Why don't we start doing church the way that the Lord intended. If we do that we'll get rid of many of the obstacles to Black male participation.
    1) Disciple - in English apprentice men to our growing relationship in the Lord. This means no more CEO's. No more pastors as anointed kings/idols.
    2) Love our neighbors esteeming others as more important - Placing more emphasis on extending the hand of God to those outside the church than building our temples or securing our prosperity.
    3) Take "speak the truth in love" literally don't misinterpret it as only speaking the truth in love to those of lower ecclesiastical rank. People, especially Black men, need to be able to speak man to man out what they see.
    4) Be modest - A flamboyantly dressed man in my community is either a pimp, a famous entertainer or a preacher. Our immodest dress is designed to do what? Excite the lady or model manhood for the brothers?
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    0 #6 Joycelyn Thomas 2010-04-27 07:08
    A very timely article indeed. As an African American female, I'm blessed enough to be part of a ministry that has an extremely large male presence. I believe it comes form my Pastor A.R. Bernard who stresses the role of male leadership by pointing out the strengths in men while acknowledging the history of Blacks in America. He does it in ways that allow the truth to be told, the whole truth. Our past does not dictate our future, that God has already determined our value. We have only to step into it by the tranformation of out thinking. Once the chains of the past can truly be left there, a people; male; female, white; black or yellow, can begin build a destiny. It's all in the journey, we get to choose how we travel there. For too long, some Black men have viewed a relationship with God as a negative. Once that lie is cast down, light can begin to build.
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    0 #5 bondChristian 2009-12-16 23:50
    Men aren't attracted to participating with a congregation because they see no obvious point or benefit to attending. It should be everyone's job to create that benefit.

    From the male side, we need to learn that church is about giving ourselves away, not going to get. I think that's the fundamental issue here. Anytime you show up to get something (in any situation), something is wrong.

    -Marshall Jones Jr.
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    0 #4 dusty 2009-09-27 23:59
    For men as for any none Christian Jesus reaches the lost where they are he does not wait until they get it right. Saying that men need to understand that the men of the bible were like themselves not perfect but it is not about you but what Christ can do through you. How He can transform those very things that you struggle with to minister to and reach some one else.
    Men just need to come from their experience of entering relationship with God and let the Lord do the rest.
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    0 #3 Owen 2009-09-27 01:04
    Men, will follow only great men in Christ. If not great Leaders in Christ and for Christ. One's other options are self and other non-spirited men. The ones that truly know God need to reachout more than ever to show not only the young, but all men the correct path to follow. Become a Leader Today For The Lord, Jesus Christ Our Savior.
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    0 #2 Concern 2009-09-21 12:35
    A much needed very good article. When I here the Term, Relavent; I get concern. It sounds like code for: What's in it for me. There is too much; "me, myself and I," amoungst Black men. The Black man must be trained to Give of himself! In Giving there is Healing. The Holy sriptures are relevant from begining to end. Either you Love The Lord Jesus are you don't! I say...., What's the matter with Jesus?! I say He's all right! It's not all about success. What does it mean for a man to gain the world.... and you don't treat the Black woman with love, dignity and respect. Where are the Black men..... To affirm The Beauty in a Black women. Where are the Black men, even from the pulpit to tell Black women you don't have to lighten Your skin. Your anoiting is in your Beautiful complextion. Where are the Black men. Or are you busy..... Fund Raising...oops I ment Pimping.
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    0 #1 Doug Vincent 2009-05-13 23:26
    Excellent, article. I also believe if african american men can see that the bible is the success road map for their lives they would be more accepting of the teachings of Christ. They need to see themselves as Christian's with purpose. Doug Vincent
    www.successstartswithpassion.com
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