We live in a wired world. We walk together as a disrupted society. In just a few decades, the technical revolution has altered the face of communication—not only how we communicate, but with whom we communicate, the speed by which we communicate and the number of people to whom we communicate.
How we communicate has also changed. Communication is happening less and less verbally. If you can avoid a phone call by sending a text, you’ve saved time, and saving time is better!
In an ever-evolving society, where communication is still radically changing, being a communicator of the gospel can be perplexing and even frustrating. How much technology should we accept as pastors? Is it OK to use social media? Does being current equate to compromising the gospel? These questions can stir up some strong opinions. But here’s what I’ve realized: Just because the message is timeless doesn’t mean the method has to be timeless!
Here are four essential communication lessons I’ve learned as a pastor praying to engage people where they are today with the good news of the gospel:
Evangelist Steve Hill was at heaven’s doorstep after years of fighting incurable melanoma. Those closest to him were making funeral arrangements and securing a burial plot after doctors told them he had three days to live. Yet as Hill faced eternity, the man known worldwide for his fiery preaching at the Brownsville Revival in Pensacola, Fla., made a deathbed deal with God.
“Jesus,” he prayed, “they just told me that I’m going to die, and to die is gain. You and I are madly in love with each other, Jesus. You’ve been my best friend for decades. Now they say it’s over. If it’s over, that’s fine ... but You’re hard-pressed for evangelists, Jesus. There are very few evangelists out there that do what I do, and You know that. If You’ll let me live, I will win another million people to You, Lord.”
Can you imagine a time when key apostolic leaders—both in the church and marketplace—would come together to exert strong influence over cities, communities and nations, with or without the cooperation or partnership of local church pastors and congregations? A time when the local church would almost be irrelevant when it comes to societal transformation because leaders would form their own ecclesia that would be mobile and not nuclear in nature? A time in which the local church would be relegated merely to shepherding our families, pastoral counseling, and Sunday school for our children?
There is a growing tendency in the body of Christ among practitioners in kingdom societal transformation to bypass the local church in order for the reformation of society to take place. This is due to the frustration of many marketplace leaders with the slow pace, bureaucracy, myopic local view and lack of high-level leadership found in many of this nation’s congregations.
Jack Hayford, founding pastor at The Church On The Way in Van Nuys, Calif. and the founder and chancellor of The King’s College and Seminary, is known for his keen insights on living for Jesus Christ. His seminar at The Cove, "A New Time and Place" will be streamed free of charge Friday at 7:15 p.m. on The Cove's website.
How do you define Christian character?
Hayford: The thing that makes the difference in Christian character is that we are answering to God foremost. Christian character is character lived out in the reverence for and respect for God, as opposed to simply honoring man. The “fear of God” is the biblical terminology for it. The fear of God is the starting place, but what it boils down to is the willingness to die to our own agendas, to die to our own conveniences.
Genuine Christian character involves sacrifice, and that is something that the culture will not require of us. That is something that only faith will bring us to. We are called to be servants—not just honest people, but servants. Jesus cast it in the most severe terms. He said, “So you also, when you have done everything you were told to do, should say, ‘We are unworthy servants; we have only done our duty’” (Luke 17:10, NIV).